Design that works as hard as you do.
I help solopreneurs, coaches, and independent businesses show up online with clarity and confidence. Strategy-first web design and branding, built by someone who’s done it for the world’d biggest brands.
BIG AGENCY THINKING, INDIE PRICING
10+ years in digital production
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50+ campaigns produced
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7 countries lived in
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10+ years in digital production 〰️ 50+ campaigns produced 〰️ 7 countries lived in 〰️
PRODUCED WORK FOR BRANDS INCLUDING
DoorDash
Apple
Snapchat
HP
ServiceNow
Amazon
Lionsgate
— WHAT I DOYour business deserves better than a DIY template.
Whether you need a website that actually converts, a brand identity that turns heads, or both, I bring the same level of thinking that agencies charge 10x for.
Web Design
Custom websites built on the right platform for your business. Strategy-driven, conversion-focused, and designed so you can manage it yourself. No more depending on someone else to change a headline.
Branding Design
Logo design, visual identity, and brand guidelines that give your business a cohesive, professional look. The kind of brand that makes people take you seriously before you’ve said a word.
Need something else?
I also take on select projects outside web and branding. Let's talk about what you need.
Pitch Decks
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Presentations
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Consulting
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Pitch Decks 〰️ Presentations 〰️ Consulting 〰️
What people say about working with me.
“Derin is the rare producer that thoroughly understand the design process, something very important in a time where its role is misunderstood in the complicated creative landscape we find ourselves in. I enjoyed my time working with her.”
— Abe Vizcarra, Design Director @ Snap
“I've worked with Derin for quite a while here at ServiceNow and she is an excellent creative designer and digital producer, and is an expert in the field. She does an excellent job walking through strategy, concept and ultimately producing a final product which is second to none when it comes to quality and workmanship. I would recommend Derin to any organization looking for top-notch digital content..”
— Deaddin Edris, Senior Manager of Global Product Marketing @ ServiceNow
“She brings positivity to every interaction and as a result, client and colleague relationships alike work better. Derin's talent for bringing people together is what makes her a key asset to any team.”
— Esther Luc, Senior UX Designer @ Illumina
About
I spent over a decade producing digital experiences at agencies like MediaMonks and Hogarth Worldwide, working with brands like Apple, Snapchat, HP, Amazon, and ServiceNow. I've led projects across UX, branding, web design, and content production for some of the biggest names in tech.
Now I bring that same strategic thinking and creative rigor to solopreneurs, coaches, and independent businesses who deserve a digital presence that matches the quality of their work.
I studied film production at Bahçeşehir University and NYU Singapore, where I learned how to build visual narratives, direct attention, and make people feel something before they've read a single word. I later earned my UX Design certificate from IDxF in Copenhagen, which added the strategic layer: understanding how people actually move through a screen and why they do or don't take action. Every project I take on comes back to that combination: the creative eye and the user-first thinking.
Based in Zurich. Originally from Istanbul. Have lived in LA, Nairobi, Singapore, and Houston. I bring a global perspective to everything I design
Create with Derin
I share free tutorials on my YouTube channel where I walk you through real design projects, tools, and creative processes. No fluff, no filler. Just practical, hands-on content you can actually use for your own business.
expertise
i have an extensive background in multiple creative disciplines including but not limited to:
animation
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video
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banners
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music
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content
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design
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ux/ui design
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photography
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audio ads
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brand design
Ready to show up the way you deserve?
Book a free 30-minute consultation to help you decide if we’d be a good fit to work together. Also happy to chat if you have any questions about my work and background.